A mobile friendly site is an essential for any marketer to build up a successful SEO strategy.

If you get a decent score, well done then! However, if your site isn’t doing well, it implies that it’s time for you to optimize and improve your site for mobile and here are the reasons why you ought to do as such:

#1. The Increase Of Mobile Adoption Rate

The mobile adoption rate is expanding each year as far back as Google included the sites that are optimized for mobile as “mobile friendly” on the mobile search results.

However, for the websites that are not mobile friendly, it will affect your click through rate (CTR) negatively on the grounds that users tend to leave the sites when they discovered that it’s not mobile-friendly.

#2. Mobile Is Convenient To Everyone

As inbound marketers or advertisers, we all know that it is very important to help our visitors with completing their tasks. Regardless of whether it is checking on a store’s location or reading an interesting article.

Well, we don’t always bring our laptop when we are simply going out for dinner, isn’t that so? Our mobile phone is always with us.

So whenever we are searching for the best place to eat Amala and cheese or the best steak around the town. We simply just search for it on our mobile.

#3. Keep Up With The Industry

Many sites are making their sites mobile-friendly already, are you certain that you don’t want to keep up with them? If you noticed, most of blog posts title are currently starting with why, where and how.

This is because most users are now searching using voice searches such as Google Now, Siri and Cortana. For instance, when they use voice search, they don’t ordinarily start by saying “SEO”.

#4. Improve Engagement And User Experience

Not just you need to keep up with the industry. However with a mobile friendly website, you will get to increase your engagement with your readers and their user experience.

Since it has demonstrated that many individuals are using mobile searches. Suppose you have a mobile friendly website.

Your readers will stay even longer on your website, which will enable to improve their time on your site.

#5. Mobile Shopping Is Taking Over

Nowadays, online shoppers have immediately started to favor using their mobile phone when browsing and purchasing products online. Indeed, even now, we have apps like Shopkick and Etsy to make online shopping very easier.

Some shoppers like to do business with an online retailer if it has a mobile friendly site since it makes things easier. Although desktop is broadly used for the larger part of online sales, however mobile is catching up currently.

For mobile friendly website contact: Open-Xus Tech Services